Media Scout Agent · By Iuliia Sousa

Spend Less Time
Searching.
Create More Content
That Builds Your Business.

Discover fresh research, real stories and useful perspectives to turn into content that demonstrates your expertise, builds trust and supports growth and sales.

Get Media Scout Agent
Downloadable workflow for Claude + Codex

One-time purchase · Two agent files + product and setup guides
Access details delivered by email.

See it in action
00

See what you could build your next post around

A study
#7

Labelling a TikTok post as “AI-generated” costs it about 7–8% of its likes

Researchers Stephan Carney, Ignacio Riveros and Stephanie Tully of the University of Southern California compared more than 1.1 million TikTok posts from before and after TikTok introduced labels for AI-made content in 2023…

Source: Journal of Consumer ResearchVERIFIED
A real story
#16

Target apologizes and pulls a kids’ clown costume after social media outrage; shares fall up to 5%

Target, the large US retailer, sold a “Kids’ Glows Under Blacklight Circus Clown Halloween Costume”. Social media users said…

Source: BNN Bloomberg, 25 Aug 2026VERIFIED
An audience reaction
#4

“I get views but no followers, no customers”: organic posting feels like effort without payoff

Between mid-April and mid-September 2026, at least 8 separate threads in the Reddit communities r/smallbusiness (for business owners) and r/socialmedia (for social media marketers) raised the same complaint, drawing 15 to 54 comments each...

Sources: Largest thread, r/smallbusiness, 14 Sep 2026 · r/smallbusiness, 30 Apr 2026 · r/smallbusiness, 30 Aug 2026VERIFIED
FindingYour expert perspectiveContent angle
Hand-drawn character organising research into studies, stories, questions and critical views
01

From one topic to an organised research pack

1. Give it a direction

Enter your topic, audience, market and goal.

2. Let it research + check

Specialist agents explore; a separate step fact-checks.

3. Choose what to develop

Get numbered findings, source links and verification labels.

Quick mode

Up to around 30 findings in approximately 10–12 minutes.

Full run

Up to around 100 findings in approximately 30–40 minutes.

A sample document with results of one full run (Docx):

The same findings as a spreadsheet (Xlsx):

Timing and volume vary. Findings are research material, not finished posts.

02

What it researches

News + emerging ideas

Developments and conversations worth exploring.

Studies + real stories

Evidence and examples that give your content substance.

Methods + exercises

Approaches you can explain, test or share.

Questions + critical views

Real frustrations and where popular advice falls short.

Built for founders and experts growing a personal brand, business owners educating customers, and social teams researching for multiple clients.

03

Why I created Media Scout Agent

Iuliia Sousa

I’ve worked in social media marketing for six years, and I see the same challenge in my own work and with my clients: we want to share something fresh, demonstrate real expertise and go beyond what everyone else is posting.

As an agency founder, I research content for clients and my own brand. Doing it manually means hours of opening links, comparing sources and checking details before I can develop ideas and plan ahead.

I created Media Scout Agent to shorten hours of research — leaving more time for stronger angles, creative work and the business itself.

Iuliia Sousa

Founder, POV Shifters

04

Buy once. Keep it. Make it your own.

  • Media Scout Agent for Claude
  • Media Scout Agent for Codex
  • Setup guide for launching your research
  • Product guide for using the workflow
  • Access details delivered by email

Sign in after payment, download your preferred version and customise the instructions, sources and workflow for your own business or client projects.

What you need

Your own Claude or Codex setup with the tools required by the workflow, including web search, page access, sub-agents and file saving. AI subscriptions and usage are paid separately.

Your purchase includes the current files and guides. Future updates are not promised.

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AI subscriptions are paid separately.

05

Before you buy

Can I use it with another AI tool?+

You can ask another AI tool to adapt the files to its capabilities. Adaptation may require testing, and tools without the necessary capabilities may not reproduce the full workflow.

How can I use the files?+

Use and modify them for your own business and client work. Reselling, sharing or redistributing the files, including modified versions, is not permitted.

Should I still check sources?+

Yes. Verification labels help you assess findings, but you should open the sources before publishing claims.

What if I need help?+

Email iuliia@povshifters.com for help with access or setup. Custom modifications and implementation in other AI tools are not included.

Can I get a refund?+

Because this is a downloadable digital product, change-of-mind refunds are generally unavailable once delivery has begun with your consent. If the files aren't delivered, are faulty or don't match their description, contact me so we can resolve the issue. This does not affect your statutory consumer rights.